SWOT & Bottom Feeding

If one believes the small business confidence indicators that say we are at a 14 month high, maybe we have hit bottom.  If so, wouldn’t it be the right time to invest in your business?  Maybe now is the exact right time to look for opportunities  that will make your company stronger in the recovery.

Knowing a companies Strenghts, Weaknesses, Opportunities and Threats (SWOT) is essential to success. Right now I’d like to focus on the opportunities because of the timing.  Other businessess may not have weathered the storm as well as you have, or they believe the economy will be stagnant for quite some time and are not sure they can hang on.  If one of these companies could help your business grow, now may be the perfect time.  Maybe it is a competitor or maybe a complementary or supplimental business that will make your company stronger in the recovery.

Those that are strong enough to survive this recession can thrive in the recovery with strategic forethought.  Contact me if you’d like to explore these posibilities in your business.

Dave Clough — www.mPowerAdvisors.com

This entry was posted on May 2, 2009 at 2:58 am and is filed under Marketing, Pearls of Wisdom. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

| Print